Politics Isn't Built in Boardrooms. It's Built at the Booth.
Welcome to Mind of India
This isn't a think tank. It's a thinking lab.
I've spent the last 20 years doing something most political consultants avoid: getting my hands dirty with actual electoral work. From tribal villages in Tripura to urban wards in Assam, from community development projects to war-room strategy sessions—I've watched Indian democracy up close.
Mind of India is where I document what I've learned. Not polished theories. Real patterns. The kind you only see when you're counting votes at 2 AM or explaining to a party worker why their booth strategy just collapsed.
If you're looking for:
· Campaign blueprints that actually work on the ground
· Electoral intelligence that goes beyond poll numbers
· Analysis rooted in field experience, not textbooks
· Someone who's done booth-level work across marginalised regions
You're in the right place.
Why This Platform Exists
THE MIND OF INDIA DIFFERENCE
Most political analysis talks *about* voters. I talk *with* them—and have been for 20 years.
Most strategy is designed in air-conditioned offices. Mine is designed in booths, tea stalls, village squares.
Most consultants optimize for visibility. I optimize for ground truth.
This platform is my lab notebook. Some hypotheses work. Some fail. I document both—because that's how you actually learn.
Design an Impactful Campaign
Campaigns don’t fail because people stop listening. They fail because strategists stop understanding. Whether it’s politics, branding, or public policy — the old model of one message for all is dead. The new era of campaigning belongs to those who can turn data into direction, and emotion into action. Here’s what makes a campaign truly impactful:
Insight Before Idea - Every great campaign starts with a human truth, not a tagline.
Don’t ask, “What should we say?” Ask, “What are people really feeling?”
The difference between a viral campaign and a forgotten one lies in that empathy gap.
